About Us

We have been in the tourism industry for more than 12 years

Since 2010, AST has been committed to bringing travelers the best in value and quality travel arrangements.

We are a small company that maintains a deep contact with Moroccan history and culture, and seeks to share them by offering active and authentic experiences in the territory.

We stand out from the others for challenging the traditional models of tourism. Through creativity, innovation, trust and sustainability.

we seek to be a reference in Morocco and at the level of Experiential Tourism, a tourism that respects the territory, the people, and the tourist, contributing in a sustainable way to the development of the territory, and respecting the needs, dreams and desires of each traveler.

We offer a range of Morocco tour packages, as well as our bespoke private customized tours. We're looking forward to welcoming you and showing you what makes Morocco such a magical place.

Our Vision

Being part of the exclusive leaders in Morocco’s tourism sector by the year 2024, as well as being recognized for the quality of our services and the contribution that we make to the development of our country.

Our Mission

Serving our customer, searching their entire satisfaction and providing touristic services of quality, committing to the social, cultural and environmental reality of our country.

Our Values

we’re guided by a set of core values — quality, dedication, trust and personal service — and we ensure that these hallmarks are met at every stage of your journey.

1Personal

We operate on a first name basis here. You will have your own custom-made itinerary and a dedicated travel consultant who will serve as your point of contact before, during and after your trip.

2 Trust

Travel in confidence! AST is fully licensed by the Moroccan Tourism Office and is a member of various professional associations. We’re also highly rated on Tripadvisor by our travellers.

3 Quality

Service quality is one of our most important values which demands all our effort, determination, and courage to be successful in what we are doing and the services we are providing.

4 Dedication

We know your time is valuable, so our team is committed to providing you with the best travel experience possible, from before you book your holiday to after your journey has ended.

Why Choose Us?

1 Book With Confidence

Secure your trip your way with AST. Book a tour with as little as 20% deposit. You can also pay the full price right away to guarantee today’s exchange rate. Terms & conditions apply.

2 Trusted Travel Experts

AST was established in 2010 and has been creating unforgettable tours in Morocco ever since. Our travel consultants have extensive knowledge of the regions they are based in and will use their expertise to craft your perfect trip. They will support you every step of the way.

3 Great Reviews

AST is dedicated to the best service quality, and this is reflected year after year when Tripadvisor awards us with their Certificate of Excellence. We also take great pride in our customer feedback: 97% of our travellers say they would recommend us to friends and family.

4 Stress-Free Experience

Relax and let someone else handle all the details of planning your trip. We take care of organising everything for you, from route planning to making bookings, so you save time and effort. You can look forward to your tour knowing that the experts have everything in hand.

What Makes Us Unique?

Handpicked Hotels

We personally handpick every accommodation included in your itinerary, ensuring that each one meets our high standards when it comes to quality, location and character.

No Shopping Stops

No shopping stops means AST 100 percent guarantees we will not take you to spend more time and money at any pre-arranged mandatory commission-based shopping stops or factory stores for overpriced goods.